Privacy Policy

How we collect, use, and protect your personal information

Last updated: January 15, 2025

1. Introduction

Aeramide Jewelry ("we," "us," "our," or "Aeramide") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website www.aeramide.com (the "Website") and purchase our products.

This policy applies to all information collected through our Website, mobile application (if applicable), and any related services, sales, marketing, or events. Please read this privacy policy carefully.

2. Information We Collect

2.1 Information You Provide Directly

Account Information:Name, email address, phone number, date of birth, gender
Shipping Information:Delivery address, billing address, recipient details
Payment Information:Payment method details (processed securely through Razorpay)
Communication Data:Feedback, reviews, emails, customer service inquiries
Preferences:Product preferences, size preferences, wishlist items

2.2 Information Collected Automatically

  • Device Information: IP address, browser type, operating system, device identifiers
  • Usage Data: Pages viewed, time spent, click patterns, search queries
  • Cookie Data: As detailed in our Cookie Policy
  • Location Data: Approximate location based on IP address

2.3 Information from Third Parties

Social Media: If you login using Google or other social platforms

Payment Processors: Transaction confirmations from Razorpay

Shipping Partners: Delivery confirmations from Delhivery/Shiprocket

3. How We Use Your Information

We use your personal information for:

Order Fulfillment

  • Processing and delivering your orders
  • Sending order confirmations and shipping updates
  • Managing returns and exchanges
  • Processing refunds and payments

Customer Service

  • Responding to inquiries and support requests
  • Providing product recommendations
  • Managing your account and preferences
  • Sending important service announcements

Marketing and Communications

  • Sending promotional emails (with your consent)
  • Personalizing your shopping experience
  • Informing you about new collections and offers
  • Conducting customer satisfaction surveys

Legal and Security

  • Preventing fraud and unauthorized transactions
  • Complying with legal obligations
  • Enforcing our Terms of Service
  • Protecting our rights and property

4. Information Sharing and Disclosure

We do not sell, rent, or trade your personal information.

We share your information only in these circumstances:

4.1 Service Providers

Payment Processing:Razorpay for secure payment processing
Shipping Partners:Delhivery, Shiprocket for order delivery
Communication Services:AWS SES for emails, Twilio for SMS
Analytics:Google Analytics, Microsoft Clarity (anonymized data)
Cloud Services:MongoDB Atlas for secure data storage

4.2 Legal Requirements

We may disclose information when required by law, court order, or government regulation, or to protect our rights or the safety of our users.

4.3 Business Transfers

In case of merger, acquisition, or sale of assets, your information may be transferred as part of the business assets.

5. Data Security

We implement appropriate technical and organizational measures to protect your personal data:

SSL encryption for all data transmission
Secure servers with restricted access
Regular security audits and updates
PCI DSS compliance for payment security
Employee confidentiality agreements
Two-factor authentication for sensitive operations

6. Data Retention

We retain your personal information for as long as necessary to:

  • Fulfill the purposes outlined in this policy
  • Comply with legal obligations (typically 3-8 years for financial records)
  • Resolve disputes and enforce agreements
  • Inactive accounts may be deleted after 3 years of inactivity

7. Your Rights and Choices

Under applicable data protection laws, you have the right to:

1. Access and Portability

Request a copy of your personal data in a structured format

2. Correction

Update or correct inaccurate information

3. Deletion

Request deletion of your personal data (subject to legal requirements)

4. Opt-out

Unsubscribe from marketing communications at any time

5. Restriction

Request limitation of processing in certain circumstances

To exercise these rights, contact us at privacy@aeramide.com

8. Cookies and Tracking

We use cookies and similar technologies to enhance your experience. For detailed information, please refer to our Cookie Policy.

9. Children's Privacy

Important Notice

Our Website is not intended for children under 16. We do not knowingly collect personal information from children under 16. If we discover such information, we will delete it immediately.

10. Third-Party Links

Our Website may contain links to third-party websites. We are not responsible for the privacy practices of these external sites. We encourage you to review their privacy policies before providing personal information.

11. International Transfers

Your information may be transferred to and processed in countries other than India. We ensure appropriate safeguards are in place for such transfers.

12. Updates to This Policy

We may update this Privacy Policy periodically. We will notify you of significant changes via email or prominent notice on our Website. The "Last Updated" date will reflect the latest revision.

Continued use of our services after changes constitutes acceptance of the updated policy.

13. Contact Information

For questions about this Privacy Policy or our privacy practices, contact us at:

Aeramide Jewelry

Email: privacy@aeramide.com

Phone: +91 98765 43210

Address: Aeramide Jewelry Pvt. Ltd.
123 Business District, Mumbai, Maharashtra 400001, India

Data Protection Officer:

Email: dpo@aeramide.com

14. Grievance Officer

In accordance with Information Technology Act 2000 and rules made thereunder, the contact details of the Grievance Officer are:

Name: [To be appointed]

Email: grievance@aeramide.com

Address: Aeramide Jewelry Pvt. Ltd., 123 Business District, Mumbai, Maharashtra 400001, India

Time: Monday to Friday (9:00 AM to 6:00 PM)

15. Consent

By using our Website, you consent to our Privacy Policy and agree to its terms.